I am writing today to address an important change that we are making at Beachware effective immediately.

For a number of compelling reasons, we need to stop operating under the Beachware brand name. This is really unfortunate given the multi-year investment of time and money that we have made to build this business up; however, due to the way that some of our marketing assets are structured, we are obligated to make this change in order to continue to provide our products and serve you, our valued customers.  As such, we are rebranding the store, effective immediately, as GoBeachy

Now, email boxes do not respond well to domain changes like this (everything starts going to spam), so we are going to continue to email you from this domain as long as we can to give the new domain time to mature, but we would love for you to opt into our new email list.

For everyone who signs up today, we are offering a 25% off discount code for use on your first GoBeachy order.

As always, thank you so very much for your support over the past two and a half years. I remain

Most sincerely and respectfully yours,